Hit the ground running — confidently.
Fractional marketing leadership gives small to midsize businesses an edge. It’s a timely, cost-effective way to immediately tap into the expertise of senior marketing talent who join your team part-time for a defined scope.
Typical engagements cover messaging and strategy development as well as creating an action-plan and budget to achieve key business objectives. Think of a fractional exec as an efficient way to turbo-charge your marketing investments. And when the tasks at hand are completed, your exec shifts to be an on-demand resource available only when you need — whether it’s for an occasional consultation or for full-on oversight of your marketing plan execution.
Fresh eyes from a fractional exec give you an unbiased assessment and go-forward action plan. And often, the most creative ideas come from someone who has tried things you have not.
Want an on-demand, no overhead marketing department? No problem.
Our outsourced marketing services are second-to-none. In fact, we were early pioneers in marketing outsourcing — providing these services since 1988. We’re efficient, expedient and effective and have the specialized talent to execute nearly any marketing plan. But just as important, we have experience working inside companies, so we know how to focus on what counts — moving the business forward.
Why do companies hire fractional execs or oursource marketing agencies?
The typical business that chooses this approach each has its own unique circumstances, but reasons seem to fall into six buckets.
What kind of marketing expertise do we offer? Lots.
- Marketing Strategy and Plan Development
- Competitive Positioning and Messaging
- Online and Offline Marketing
- Website Design, Development, and Management
- Content Marketing and Creation
- Search Engine Optimization and Marketing
- Social Media Engagement
- Events Support
- Public Relations